WPP

A multinational British communications and advertising agency, WPP is a relatively new entrant to the Salesforce ecosystem. Given their core focus on Marketing Automation & Advertising strategy, a logical expansion for them was moving into technology consulting and digital transformation. These efforts focused strictly on Marketing tools.

For this reason, they are unique in the fact that they are a huge company overall with a relatively modest Salesforce Practice, but the entirety of that Practice is focused on Marketing Cloud.

Their team of Salesforce experts looks like this:

• ‍35  Certified Marketing Cloud Administrators

• 70 Certified Marketing Cloud Consultants

• 33 Certified Marketing Cloud Developers

• 271 Certified Marketing Cloud Email Specialists