Dev Ops: The Missing Piece of Salesforce Teams

Dev Ops has been lacking within Salesforce teams in a way you don't often see in other Engineering cultures. Even in well-established, Enterprises teams, it's simply not as mature. How did this happen?

Max Rudman goes back to the beginning of Salesforce to address this question in a wide-ranging discussion, including this excerpt on the phenomenon we see in Salesforce Dev Ops.

The arrival of Salesforce and using software in the cloud meant Sales people were literally purchasing Salesforce on their credit cards. Something unimaginable in the pre-Salesforce days.

The ease of adoption at the beginning is, ironically, why Dev Ops and release management hasn't been part of good practice around Salesforce. Max says that companies got used to everyone being able to get in and do what they needed. Everyone had Admin access, it was easy to make changes to the tool, and that played a big part.

Ultimately, Salesforce's success was their own worst enemy in this regard.

Max goes on to say:

"You're starting to see Salesforce invest in those technologies, right? Dev Ops is the latest evolution of that. Over the past several years they've invested heavily in Salesforce DX (Salesforce Developer Experience) both for ISVs and Customers building on the platform. So it's been a long time coming."