Drift
Salesloft: The Leading Sales Engagement Platform
Founded:
2015
Drift®, the buyer experience and Conversational AI company, inspires businesses to create more engaging customer experiences, one conversation at a time. Drift helps thousands of customers across the globe translate conversational data and buyer behavior into deeper relationships, more pipeline and more revenue. A pioneer in Conversational Marketing, the company was founded in 2015 to help remove friction from the B2B buying process. As buyer expectations continue to increase and AI becomes central to empowering meaningful customer journeys at scale, Drift is disrupting the category it created. Its human-centric, AI-powered platform listens, understands and learns from buyers to deliver personalized experiences and recommendations at every touchpoint. Drift is creating a world where AI works for humans to turn conversations into relationships.
For more information, visit www.drift.com and follow @drift.
Drift provides businesses with an AI-powered platform designed to facilitate and enhance communication with website visitors. It aims to convert these interactions into loyal customer relationships through its Conversational AI technology, which enables engaging and highly personalized conversations. The platform allows users to understand and process input from customers in a natural and relevant manner, turning real-time interactions into actionable insights that drive customer satisfaction and loyalty.
Marketing teams, especially those leveraging Salesforce, can benefit significantly from Drift. It enables real-time website personalization, capturing key customer signals and engagement patterns. By synchronizing sales and marketing efforts through real-time notifications and chat functionalities, teams are able to accelerate sales cycles and optimize campaign performance. Furthermore, Drift's AI and buyer engagement signals enhance account-based marketing strategies by targeting high-potential customers, enhancing conversion rates and ensuring seamless customer experiences across multiple touchpoints. Its integration capabilities enrich customer data, streamlining the marketing process.
